Skyrocketing youth use of e-cigarettes, especially Juuls, has led to several government regulations around teen vaping.
Justices heard oral arguments in the high-stakes case but did not say when they would rule.
A 2017 Colorado survey observed a disconnect in how young people see vaping and e-cigarettes and the health risks.
A CDC finding that 25 percent of high schoolers vape coincides with a push in several mountain towns to raise the age for tobacco and nicotine purchases.
A new study also says that Colorado leads 37 states surveyed for use of electronic cigarettes among high school students.
Lift The Label provides an array of info, including stories of addiction, tips for recognizing signs of addiction, and treatment resources like medication-assisted treatment.
Public health officials worry that teen use of e-cigarettes could be an emerging disaster, reversing years of declines in smoking.
The new campaign features ads to be shown on TV and in theaters, a website and several giant human-sized lab rat cages placed around Colorado.