A Denver-based nonprofit launched a bilingual campaign Wednesday to educate Coloradans and medical providers about the state’s new medical aid-in-dying law.

"We're hoping that this increased dialog, and these increased conversations will also permeate into every community and every culture in Colorado, and improve end of life care," said Kat West with the nonprofit, Compassion & Choices. She says the main goal is to get people to talk about the new end-of-life option, with doctors and family members.

West says the bilingual campaign will help ensure that terminally ill patients who seek medical aid to end their lives have an informed network of caretakers. Voters approved the new law by a two-to-one margin. The law is expected to take effect later this month.