Nearly 100 miles southeast of the Mile High City is Colorado's "Hub City." Limon is at the crossroads of I-70 and a handful of major roadways, with thousands of vehicles passing through daily. This weekend, the town hopes to get some of that traffic to stop and stay for awhile to catch the first annual Colorado Prairie Music Festival.

With a focus on "red dirt country" music, acts include Oklahoma band The Turnpike Troubadours and Texas singer Braydon Zink, who is originally from Colorado. The music starts Friday night with a concert at the Old Limon Salebarn.

Tim Andersen is a member of the Lincoln County Tourism Board, which organized the festival. He spoke with Colorado Matters host Andrea Dukakis.

More from artists who will perform at the Colorado Prairie Music Festival:

Related: A 2017 Guide To Colorado Summer Music Festivals From CPR's OpenAir