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Jacob D. Spetzler For CPR News
A SUV drives off down the dirt road and away from the newly designated camping up the Slate River drainage on June 19, 2021.

Colorado on four wheels

Colorado is rich with a history of four-wheeled adventure. A century ago, the Ford Motor Co. even made trucks in Denver. That factory is today a data center, but automakers are still riding on Colorado’s reputation for sport and utility. In the 1970s, the Dodge Aspen was a compact car “for the person with driving ambitions,” said one advertisement. It didn’t last long, but Chrysler brought the name back for a luxury SUV in the late 2000s. That Aspen also didn’t last long, but it was based on the more rugged Dodge Durango. It’s still available. So is the Hyundai Palisade – which isn’t officially named for the Western Colorado town. But its sibling sport utility is – the Kia Telluride. Then there’s the Chevrolet Colorado, a truck named to evoke adventure and discovery. You might think the Colorado would be a popular truck in Colorado. Where has it been most popular? Montana.

The words "Colorado Postcards" overlaid on top of a sun beams

About Colorado Postcards

Colorado Postcards are snapshots of our colorful state in sound. They give brief insights into our people and places, our flora and fauna, and our past and present, from every corner of Colorado. See more postcards.


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