New Colorado Financial Abuse Education Campaign Aims To Keep Senior$afe

A new state program, called Senior$afe, seeks to protect Colorado seniors from financial abuse.

It will teach people like investment advisers, bank tellers, brokers and financial institutions to recognize signs of exploitation.

Securities Commissioner Gerry Rome says in some cases scammers have been able to steal all of an elderly person’s retirement savings.

“The program really is a community approach to dealing with what we see as a significant problem of financial exploitation of seniors," Rome said. "It’s getting everyone involved in helping to prevent this problem.”

The program will teach how to spot and report things like sudden significant withdrawals, or attempts to wire large amounts of money.

The state’s senior population is expected to more than double by 2030.