Measuring the Effects of the Waldo Canyon Fire and the USA Pro Challenge on Tourism

August 24, 2012

It’s been almost two months since the country saw the devastating pictures of the Mountain Shadows subdivision burning in Colorado Springs. Those images drove down lodging numbers 13% in July according to a recent report. Today as the USA Pro Challenge rolls into town, officials hope a new image will emerge—and a brighter future for the city’s tourism industry. KUNC’s Grace Hood reports.