Pricing Tool Looks to Aid Local Farmers, Consumers

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The Colorado Department of Agriculture is introducing a new tool that aims to help farmers and consumers with local pricing.

Shoppers and sellers at local markets can now find average prices for items sold at farmers markets and through farm-to-school programs on the Colorado Department of Agriculture’s website.

The new tool will aid producers in helping them decide how to price thei items, says Glenda Mostek, marketing specialist with the Colorado Department of Agriculture, adding that it will also help buyers.

"Consumers can check out prices in advance and see if they would like to go to the farmers market that week and kind of get an idea of maybe budgeting and what they would need to spend."

Most of the reports currently focus on venues in Northern Colorado. Mostek says they hope to expand to different farmers markets.

Local price reports are available here.