Branding Colorado Springs

July 11, 2011
Former Colorado Springs Mayor Marylou Makepeace at 'historian interview' during the branding process.Former Colorado Springs Mayor Marylou Makepeace at 'historian interview' during the branding process.
Former Colorado Springs Mayor Marylou Makepeace at 'historian interview' during the branding process.

The branding mission for Colorado Springs is currently underway, with local marketing firm Stone Mantel leading the project. The company has previously worked with other cities such as Anchorage, Alaska and Pensacola, Florida. KRCC's Kate Jonuska has this glimpse into the process of branding Colorado Springs.